Profession client relations manager

Client relations managers act as the middle person between a company and its customers. They ensure that the customers are satisfied by providing them with guidance and explanation on their accounts and services received by the company. They also have possible other tasks such as developing plans or delivering proposals.

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Personality Type

• Investigative / Enterprising
• Artistic / Investigative

Knowledge

• Public relations

  The practice of managing all aspects of the image and perception of a company or individual among stakeholders and the society at large.

• Corporate social responsibility

  The handling or managing of business processes in a responsible and ethical manner considering the economic responsibility towards shareholders as equally important as the responsibility towards environmental and social stakeholders.

• Communication principles

  The set of commonly shared principles in regards with communication such as active listening, establish rapport, adjusting the register, and respecting the intervention of others.

• Product comprehension

  The offered products, their functionalities, properties and legal and regulatory requirements.

Skills

• Identify new business opportunities

  Pursue potential customers or products in order to generate additional sales and ensure growth.

• Analyse consumer buying trends

  Analyse buying habits or currently prevalent customer behaviour.

• Build business relationships

  Establish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the organisation and its objectives.

• Follow company standards

  Lead and manage according to the organisation's code of conduct.

• Manage staff

  Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet the company objectives. Monitor and measure how an employee undertakes their responsibilities and how well these activities are executed. Identify areas for improvement and make suggestions to achieve this. Lead a group of people to help them achieve goals and maintain an effective working relationship among staff.

• Create solutions to problems

  Solve problems which arise in planning, prioritising, organising, directing/facilitating action and evaluating performance. Use systematic processes of collecting, analysing, and synthesising information to evaluate current practice and generate new understandings about practice.

• Manage accounts

  Manage the accounts and financial activities of an organisation, supervising that all the documents are correctly maintained, that all the information and calculations are correct, and that proper decisions are being made.

• Identify customer's needs

  Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.

• Fix meetings

  Fix and schedule professional appointments or meetings for clients or superiors.

• Guarantee customer satisfaction

  Handle customer expectations in a professional manner, anticipating and addressing their needs and desires. Provide flexible customer service to ensure customer satisfaction and loyalty.

• Communicate with customers

  Respond to and communicate with customers in the most efficient and appropriate manner to enable them to access the desired products or services, or any other help they may require.

• Manage customer service

  Manage the delivery of customer service including activities and approaches that play a vital part in customer service by seeking and implementing improvements and developments.

• Liaise with managers

  Liaise with managers of other departments ensuring effective service and communication, i.e. sales, planning, purchasing, trading, distribution and technical.

• Perform customers’ needs analysis

  Analyse the habits and needs of customers and target groups in order to devise and apply new marketing strategies and to sell more goods in a more effective way.

• Supervise work

  Direct and supervise the day-to-day activities of subordinate personnel.

• Plan health and safety procedures

  Set up procedures for maintaining and improving health and safety in the workplace.

• Advise on public relations

  Advise business or public organisations on public relations management and strategies in order to ensure efficient communication with target audiences, and proper conveying of information.

• Develop professional network

  Reach out to and meet up with people in a professional context. Find common ground and use your contacts for mutual benefit. Keep track of the people in your personal professional network and stay up to date on their activities.

• Supervise the management of an establishment

  Run the management of an establishment and ensure that every need for a smooth running of the operations is looked after.

• Maximise sales revenues

  Increase possible sales volumes and avoid losses through cross-selling, upselling or promotion of additional services.

Optional knowledge and skills

Source: Sisyphus ODB